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I'm Sean Yoon

I lead digital design and system thinking for global brand transformations
12
Years of experience
65+
Projects Completed
15+
Industries Served
10+
Markets collaborated
10+
Awards & recognitions
8M+
Business impact
Collaborated with
global brands shaping the future
Educational Experience
// 2010-2012 //
Master of Arts:
Advertising | Art Direction
Academy Of Art, San Francisco
// 2001-2008 //
Bachelor of Science: Multimedia | Digital Design
Gachon University, Seoul
Working Experience
// 001 //
Freelance Design Director
Seanshine.co
2011 - Present
// 002 //
Senior Digital Designer
Lippincott
2020 - Present
// 003 //
UI/UX  Designer
Ekino (Havas Group)
2018 - 2020
// 004 //
Interaction Designer
Publicis Sapient
2014 - 2018
Why Choose me?
// 001 //
Strategic Creative Thinking
Design isn’t decoration—it's problem-solving.I combine creativity with research and insight to produce solutions that align business goals with user needs.
// 002 //
Systems Thinking, Not Just Screens
From design systems to complex service flows, I create frameworks that scale across markets, platforms, and teams—not just UI that looks good.
// 003 //
Consistent & Scalable Execution
Whether it's a design system or a multi-platform rollout, my work remains consistent, flexible, and built to evolve as the product grows.
// 004 //
Human-Centered, Behavior-Driven UX
My process prioritizes how people think, behave, and adopt technology. The result is intuitive experiences that reduce friction and build loyalty.
// 005 //
Cross-Functional Collaboration
I speak the language of stakeholders—product, business, engineering, and branding—bridging teams to accelerate decisions and delivery.
// 006 //
Measurable Impact & Business Outcomes
Design must deliver value. My work has contributed to improved conversion, stronger engagement, multi-market adoption, and brand equity growth.
How I work with teams
// 001 //
Understand & Align
Clarify brand principles, audience expectations, and business goals—ensuring the digital experience reflects the true identity of the brand.
// 002 //
Prototype the Vision
Transform brand strategy into tangible interfaces — exploring motion, interaction, and storytelling through prototypes.
// 003 //
Design Systems that Scale
Build modular systems that ensure consistency across platforms, markets, and product teams — without limiting creativity.
// 004 //
Launch & Evolve
Support implementation, testing, and continuous enhancement to grow the brand experience over time.